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Author Archives: Craig Randall
Three cheers for the Green Lane Project! Bringing more bikes to the roads, one lane at a time.
We Americans—as much of the rest of the world loves to point out—love our cars. We eat in them. Get dressed and do our hair while driving. In our vehicles—those “tin cans” derided in Ed Abbey’s Desert Solitaire—we drink coffee, … Continue reading
Powder Magazine Greases the Wheels of Innovation in Digital Media
Though it collects content from the cutting room floor, Powder magazine’s “flipbook” is no hastily produced stepchild. A new initiative of editor, John Stifter, flipbook looks and reads like its own dedicated magazine, flexing an editorial direction not bound by space … Continue reading
Expert Series: Anna Peterson on conservation, sustainability in the outdoor industry
Verde’s “Expert Series” offers insight into the outside expertise our employees bring to their work at Verde. At Verde, we are fortunate to have a dedicated staff of athletes, conservationists, artists, and adventurers whose personal passions leverage their work for … Continue reading
Essential App for Rock Climbing: Rakkup
Mapping your way to-and-up a climbing route takes time and planning. Especially if it’s an area you’re unfamiliar with and you find yourself S.O.L. at the crux without a safe bail in sight. Thanks to Outdoor Geeks and Outdoor Research, … Continue reading
Posted in Apps
Tagged climbing, Las Vegas climbing, Outdoor Geeks, outdoor research, Red Rock Rendezvous, Robb Price
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Hiring: PR Account Manager in our Boulder HQ
Verde is a PR and brand communications agency specializing in the outdoor, active lifestyle, snowsport, and bike markets. Our Boulder office needs a creative, seasoned PR strategist to join our account management team. Our requirements are straightforward but our demands … Continue reading
Posted in Verde Business
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