Category Archives: Lifestyle

10 Things to Love about a Durango Summer

Durango in the summertime is paradise and in spite of Verde’s growth to new locations like Boulder and Jackson, it will always be our symbolic home. And while it might take more than one summer to check off everything on … Continue reading

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Three cheers for the Green Lane Project! Bringing more bikes to the roads, one lane at a time.

We Americans—as much of the rest of the world loves to point out—love our cars. We eat in them. Get dressed and do our hair while driving. In our vehicles—those “tin cans” derided in Ed Abbey’s Desert Solitaire—we drink coffee, … Continue reading

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A Primer for the First Time Alpine Ski-Racing Mom (Spoiler Alert: Bring Wine)

This post originally appeared on women’s outdoor lifestyle blog, The Mountain Diva. Things I’m not accustomed to: being a student, relinquishing control and just “going with” it. Enter: a speed-obsessed 10-year old boy, piles of soon-to-be-outgrown gear, and a quaint … Continue reading

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Five to follow: Instagrammers we love

Despite some recent PR and competitive setbacks, Instagram continues to hold rank as the most-used, talked about, and innovative platform for photo sharing on the web (and off). The #ComodoMenu campaign by a New York City restaurant is a brilliant example … Continue reading

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CEO Jill Layfield as Keynote Speaker at ORWM 13

Verde has the privilege of working with one of the most exceptional leaders in the outdoor industry; Backcountry.com CEO Jill Layfield. (NOTE: Sure, Backcountry.com is a Verde PR & Consulting client, but that doesn’t negate the fact that we think Jill is … Continue reading

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