WILLISTON, VT (January 22, 2008) – Julbo, an independent, family-run eyewear company with 120 years of optical heritage, is proud to announce the expansion of its range of goggles with the new Apollo, Orion and Astro models.

The new goggle models have incredible price points under $60 retail and were designed with the inventive molds that Julbo acquired from Cebe® after the European eyewear player stopped sports eyewear production over a year ago. With Julbo’s expertise in lens technology and Cebe®’s groundbreaking, trendy molds, the Astro, Orion and Apollo are sure to be a hit for their big debut at Outdoor Retailer Winter Market 2009.

“Last year we introduced a full range of technical goggles that were met with a great response from consumers. Building on this success, we have expanded our offerings to include a full range that complements our existing range at lower price points, “ says Nick Yardley, US president. “We are confident that the clean, simple lines and excellent optics will make these a must-have item for penny-wise skiers and boarders seeking quality.”

The Astro, Orion and Apollo are all helmet-compatible and are offered with Julbo’s Category-3 Silver Flash and Orange lens, or the Category-2 Orange lens.

The Category-3 Silver Flash and Orange lens blocks 87-percent of visible light to protect the eyes from aggressive UVA and UVB rays, and boasts a flash treatment that reinforces the filtering of visible light through a mirror effect on the lens for extra protection. The Category-2 Hi-Contrast Orange lens blocks 50-percent of visible light for optimal eye protection, and helps to provide contrast in flat light and brightness in grey, snowy weather conditions.

The Apollo M220 is designed for men with larger facial features and is available in Black or White with the Category-3 Silver Flash Orange lens for $55.00 MSRP, or Chocoblack or Silver in the Category-2 Orange lens for $ 50.00 MSRP. Additionally, the Apollo is offered in Black Matte or Crystal Grey Matte finish with the Category-2 Orange lens for $ 40.00 MSRP.

The Orion M221 is tailored towards women’s smaller facial features and is offered in Black or White with the Category-3 Silver Flash Orange lens for $55.00 MSRP, or Chocoblack or Pink with the Category-2 Orange lens for $50.00 MSRP. The Orion is also available in Black Matte or Crystal Pink Matte with the Category-2 Orange lens for $40.00 MSRP.

The Astro M225 is made for kids ranging from ages six to 10, and is available in Black Matte and Kaki Matte with the Category-3 Silver Flash Orange lens for $55.00 MSRP, or Black Matte and Crystal Grey Matte with the Category-2 Orange lens for $40.00 MSRP.

Please stop by Julbo’s booth, number 5044 at the 2009 Outdoor Retailer Winter Market to see the entire collection.

Also, please visit the Julbo Social Media Release webpage.

For additional information on Julbo eyewear, visit Julbo’s website or call 800.651.0833. For media inquiries, please contact Verde PR at 970.259.3555.

JULBO – OPTICAL SOLUTIONS FOR ACTION SPORTS