Tailwind Nutrition launches Active Hydration Drink Mix for active lifestyles

A refreshing way to keep your body well balanced during light workouts

Durango, Colo. (July 15, 202) - Tailwind Nutrition, the leading provider of simple and complete sports nutrition products for athletes, is launching Active Hydration, a drink mix containing electrolytes, collagen, and vitamin C. Active Hydration mixes clear with water, has a light, fruity taste, and is a refreshing way to keep your body well balanced during workouts at the gym, on a hike, grabbing a quick run or ride – or just to stay hydrated onyour busy days.

 “For 10 years, Tailwind has fueled adventures with Endurance Fuel and helped athletes recover quickly with Recovery Mix. Customers asked us for a way to hydrate for shorter or less intense workouts when they don’t need the full energy boost of Endurance Fuel.,” said Jeff Vierling, Co-Founder of Tailwind. “We are thrilled to introduce Active Hydration after 2 years of development and testing on the trails here in Durango, CO. The initial feedback from testers has been amazing, and we can’t wait to share it.”

Lightly sweetened with cane sugar, Active Hydration has a clean, refreshing taste, without the overly strong flavors and funky aftertaste typically found in electrolyte drinks. Active Hydration delivers a subtle yet satisfying flavor that will leave your tastebuds happy. Available in four tempting flavors – Cherry Acai, Tangerine Grapefruit, Tropical Orange, and Strawberry Lemonade – Active Hydration is packaged as individual serving packets in 12-pack boxes. One 9-gram packet has 35 calories when mixed with 12-ounces of water.

Active Hydration helps athletes hydrate faster than if they were drinking water alone and provides electrolytes to replace what is lost in sweat. Similar to Tailwind’s Endurance Fuel, Active Hydration takes advantage of the body’s active transport mechanism to maximize absorption of electrolytes and water. Plus, Active Hydration includes grass-fed bovine collagen peptides. Studies of collagen supplementation combined with exercise show promising results improving joint functionality. Vitamin C is a necessary cofactor in collagen synthesis and functions as an antioxidant.

Active Hydration is gluten free, non-GMO, does not have a salty or diet sweetener aftertaste, and does not contain any artificial colors or dyes.

Active Hydration becomes the newest member of Tailwind Nutrition’s product family. While Active Hydration is for shorter or less intense efforts, Endurance Fuel is all you need for sustained efforts over longer periods of time and high levels of intensity, Recovery Mix helps athletes recover quickly so they can get back out on the trails.

Active Hydration (MSRP: $21 USD) will be available on TailwindNutrition.com on July 15 and at various retailers beginning in late July. Sign up for Tailwind’s rewards program to earn points and save.

About Tailwind Nutrition

Celebrating its 10th Anniversary in 2022, Tailwind Nutrition has been manufacturing all-natural sports nutrition products that are free of GMOs, dairy, soy, and gluten, are easy to digest, and support an athlete’s fueling and recovery needs during exercise. Owned, operated and manufactured in Durango and Bayfield, CO, Tailwind Nutrition’s specially formulated drink mixes help athletes perform and compete at their highest level without the worry of food allergies or sensitivities. All you need. Really.® For more information visit tailwindnutrition.com