VALLON introduces Arlo: Classic geometric sunglasses with modern-day performance
Amsterdam, Netherlands (July 9, 2026) – Today, VALLON, the eyewear brand known for creating performance eyewear at its best-looking, introduces the Arlo. These frames are a fresh take on one of eyewear's most iconic hexagon silhouettes, reimagined for people who move seamlessly between city streets, weekend escapes, and the outdoors.
For decades, ‘panto’-style frames—a design featuring round lenses with a geometric frame—have been worn by artists, writers, musicians, and explorers alike, prized for their balanced proportions, understated character, and timeless appeal. With Arlo, VALLON brings that creative heritage into the modern outdoors, combining a classic silhouette with lightweight, technical performance for today's adventures.
VALLON has refined the classic crown panto shape for Arlo, and the result is a versatile, lightweight frame with subtle structure, and a distinctive personality that feels equally at home in the city, on the coast, or high in the mountains.
"Arlo is a frame with creative roots and an adventurous spirit," said VALLON co-founders, Richard and Marcus Franck. "We were inspired by the eyewear worn by the artists, musicians, and explorers of previous generations, but built it with the comfort, durability, and performance people expect today. They are the kind of sunglasses you reach for every morning, no matter where the day takes you."
Arlo’s frames are handcrafted from premium cellulose acetate for exceptional comfort, durability, and enduring style. VALLON's proprietary V52® polarized lenses deliver outstanding optical clarity with an ABBE value of 52, exceptional glare reduction, impact resistance, and natural color perception. A detachable sports headstrap transforms Arlo from an everyday lifestyle frame into performance eyewear built for movement, keeping the sunglasses secure whether hiking, cycling, paddling, or traveling.
In keeping with VALLON’s naming scheme, taking inspiration from rock, folk, soul and country musicians of decades past (Watchtowers, Howlin’, Waylons, the Revivals), this new frame is named after American folk singer-songwriter, Arlo Guthrie.
In addition, VALLON partners with CleanHub to clean up and recycle 1 kg of plastic waste for every pair sold, to offset material consumption during production. Beyond protecting coastal ecosystems, this partnership helps to create local jobs, promote gender equality, and empower communities to safeguard the environment.
Arlo is available in a unisex fit in Black, Horn, Green, and Brown colorways and is available now at vallon.com and select retailers worldwide.
MSRP: 169 USD / 249 CAD
About VALLON
Classic Style, Maximum Performance
Original eyewear that combines classic style with maximum performance. We design highly technical and innovative eyewear infused with a whole lotta soul, offering great value gear that also cleans up plastic waste with every pair sold. Trusted by explorers, adventurers, and outdoor enthusiasts around the world, VALLONs have crossed the oceans, traversed every continent, and reached the world’s highest peaks. Protect your eyes in style #theVALLONway. Visit www.vallon.com for more information.
