wyoming whiskey introduces steamboat special edition whiskey

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A lighter, sweeter offering inspired by the Cowboy State

KIRBY, WY (June 13, 2018)— Wyoming Whiskey announces the release of its Steamboat Special Edition Straight Bourbon Whiskey with one thousand cases of  Steamboat to be distributed exclusively in Wyoming beginning Friday, June 22nd.  

A 750ml bottle of Steamboat with custom labeling will retail for $45 in a limited edition canister featuring the historic image of Steamboat from the Wyoming State Archives. Steamboat is smooth, easy-drinking, and slightly lighter than Wyoming Whiskey’s Small Batch bourbon with a red berry note complementing its customary vanilla and caramel flavor profile.  It is bottled at 90 proof.

The label of this bottle pays tribute to Chugwater, the birthplace of Steamboat, with an image of the Chugwater Cliffs.

Like all WW products, Steamboat is 100% locally-sourced and was named after the Cowboy State’s iconic symbol which is represented on the Wyoming license plate.  Steamboat was the name of an “unrideable” horse ridden by Clayton Danks in the Cheyenne Frontier Days rodeo in 1909.  While some controversy surrounds the identity of the rider, the duo is believed to be the bronc and rider that inspired Wyoming’s revered logo.

“Steamboat Special Edition Straight Bourbon Whiskey may be found at Wyoming liquor stores throughout the state,” said co-founder David DeFazio, “And, unlike the horse, this whiskey doesn’t buck.”

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About Wyoming Whiskey—The Whiskey of the West

Based in Kirby, Wyoming, Wyoming Whiskey has had a simple goal: to create America’s next great bourbon. The company and product is a collaboration between its partners and 97,818 square miles of Wyoming. The Mead family first came to Wyoming as ranchers in 1890 and the state defines them, and their whiskey.  They use the finest corn, wheat, barley, and water from the Big Horn Basin and promote Wyoming’s natural and human resources. Every drop of this bourbon is 100% Wyoming. To learn more, visit http://www.wyomingwhiskey.com.

Media Contact:

Verde Brand Communications

Lauren Haber

lauren@verdepr.com

970-259-3555