Melissa Hess Named Business Development Manager, Hunt & Fish of Outdoor Prolink

Outdoor Prolink expands staff and grows its outdoor category offerings in its continued effort to be the most responsible pro-purchase program.

BOULDER, CO. (Aug. 12, 2022) — Outdoor Prolink, the pro-purchase program created for outdoor professionals at the heart of the industry, appoints Melissa Hess as Business Development Manager of its Hunt & Fish division. Hess was the former Account & Sales Manager at Guidefitter, an online community and e-commerce destination of choice for outdoor industry professionals and enthusiasts. Hess brings years of hunting and fishing industry expertise to the Outdoor Prolink team. 

“We are very excited to add Melissa to the team, where she will play a key role as we strive to create a stronger outdoor community,” said CEO of Outdoor Prolink Gareth Richards. “Melissa’s connections and expertise in the hunting and angling spaces will be a great asset to the team, not to mention her hunting skills!” 

Outdoor Prolink is excited about this new chapter for the company, dedicated to serving more outdoor professionals by growing into the hunting and angling spaces. Hess’ role will provide optimal growth opportunities in connecting outdoor professionals like guides, mentors, athletes, and educators to the brands that allow them to support others in experiencing the outdoors. To learn more about Outdoor Prolink’s dedication to remaining the premier channel for connecting pros, brands, and specialty retailers, check out the company’s manifesto here

“I am excited to help move Outdoor Prolink towards its strategic goals, focusing on expanding to new membership segments in hunting and angling,” said Hess. “I see my new role as instrumental in developing continued growth, and I am honored to be recognized by Gareth and the rest of the team as the right person to lead this charge.”

The Outdoor Prolink team is also excited to welcome Andrew Brookens as an Account Operations Coordinator working on brand account management and to promote Kelly Knauf to Marketing Lead at Outdoor Prolink. Additionally, long-time Outdoor Prolink employee Jessica Villaire is switching gears and moving into a new role as E-commerce Manager. 

To get to know the full Outdoor Prolink team, please visit: https://outdoorprolink.com/aboutus

To learn more about Outdoor Prolink, please visit: https://outdoorprolink.com/

About Outdoor Prolink

Founded in 2004, Outdoor Prolink acts as the facilitator of trust to connect qualified outdoor professionals with the best outdoor brands. Utilizing a strict vetting process, Outdoor Prolink strives to be the most authentic and responsible pro purchase program in the industry. Through the platform, brands engage trusted outdoor professionals and utilize their influence to drive retail sales growth. Qualified outdoor professionals earn privileged discounts on the outdoor gear they rely on for their work, in order to further the pursuit of outdoor recreation for everyone.