tell The good story

Content creation services

Content is just telling a story: pure and simple. Through words, images, videos, or podcasts, the technologies may change, but weaving tales is one of humankind’s oldest traditions. 

Storytelling has stuck around for millennia because, as humans, we can’t get enough. We. Love. Great. Stories. We love to laugh and to cry and to be informed. 

When a brand wants to tell a story, the stakes are raised. Because it’s not enough to have a beginning, a middle, and an end. A branded story needs to serve a purpose that’s not blatantly self-serving. It needs to be compelling to the audience. It needs to make us feel something, whether that’s a fleeting moment of joy or an intrigue to dive deeper. 

Today we have unlimited platforms to get our ideas out there. When all the pieces come together, a great story will transcend the medium and be shared over and over again. 

But not without a little strategy. 

For Verde, content isn’t effective unless it’s making your brand more discoverable and more emotionally resonant to your customers. To inform our approach, we listen to your goals, your values, what you care about, and what you stand for. We can work autonomously or collaborate with your team throughout production. When it’s ready for the world, the branded content is integrated into your website, social channels, and outside media efforts to amplify both the reach and desired effects.

Our die-hard commitment to creative storytelling and high-quality editorial runs deep because Verde was founded by journalists. It’s who we are. 

In-house and contracted, Verde works with the most creative writers and photographers in the biz. Just like us, our extended team is deeply vested in the outdoor, active lifestyle, and wellness  markets we serve. We know--and can speak to--your audience, because we are your audience. 

Mix our storytelling legacy with legit life experience and some keen strategic direction, and the result is content gold. 

You have a great story; let us help you tell it effectively.