Posts tagged friction free experiences
Channel Mastery - Ep. 73: Paul Paradis, Chief Revenue Officer at Sezzle

Paul and I discuss Sezzle as a new payment option for specialty brands intended to ease the friction of “buy now” and minimize levels of cart abandonment. Sezzle is purportedly a tool that could close the digital divide that we, as specialty businesses, are facing with today’s Amazon-trained consumer.

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Channel Mastery - Ep. 72: SIA Panel Preview

Today’s episode of the Channel Mastery podcast is a solocast – short and sweet. It’s a preview of a panel I’m leading at the Snowsports Industries of America and Outdoor Retailer trade shows, taking place at the end of Jan., 2019.

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