ONIX Picklebal has unveiled the Hype X and Hype X Pro, a duo designed to represent ONIX’s patented Power Frame ThermoFused Technology, enabling players to achieve peak performance at a quality price. With increased reliability in their paddles’ construction, players can experience the full potential of their power on the court.

We’re halfway through April and Father’s Day is right around the corner! Get the outdoorsy dad in your life something special this year. Check out this gear guide of curated picks guaranteed to make him feel appreciated.

The AI search landscape is evolving quickly, and frankly, nobody has all the answers yet. But at Verde, we're committed to staying ahead of these trends. We're actively monitoring how AI impacts search in the outdoor industry, testing approaches, and using data to understand what works. Our goal is to provide you with clear, quantifiable strategies to maintain and improve your visibility, leveraging the strengths of your existing marketing efforts.

It's about adapting intelligently, not reacting frantically. By integrating GEO principles into a solid foundation of PR, SEO, Content, and broader digital marketing, we can ensure your outdoor brand continues to connect with consumers, wherever they're searching.

We’re halfway through April and Father’s Day is right around the corner! Get the outdoorsy dad in your life something special this year. Check out this gear guide of curated picks guaranteed to make him feel appreciated.

Salsa Cycles will launch four new mountain bikes and eMTBs at the 2025 Sea Otter Classic in Monterey this week. The brand is proud to introduce the Spearfish Carbon endurance XC, Blackthorn Carbon 125 trail and145 all-mountain and Notch Carbon eMTB.